Brand awareness and user acquisition for JetBrains Space

Raising awareness and acquisition at Space (a complete software development platform combining Git hosting, code review, CI/CD, packages, issues, chats, and documents), building analytics, and launching new experiments.

With a 9-year tenure as a freelance Audio Technology Consultant, I crafted a wide array of technical solutions. These encompassed the development and implementation of new real-time audio effects for Arm Cortex M4 hardware, the creation of VST plugins with the JUCE framework, the design and integration of a real-time processing system using Beagle Bone Black and the Bela realtime platform, as well as contributions in musical sound synthesis and Machine Learning consultancy for an interactive musical project.

Tackled the learning issue by implementing various personalized learning styles and improved the product checkout process by decreasing the clicks required for payment from 4 to 2 through A/B testing. This streamlined the checkout process, making it more efficient and user-friendly.

As a computer vision expert, I was consulted to address the challenge of facial pore recognition for a beauty application. The problem involved accurately identifying and measuring individual pores on various skin types and tones. To tackle this, I designed an algorithm that could adaptively capture high-resolution images and extract relevant features. Leveraging machine learning, I trained a model on a comprehensive dataset that I helped gather, comprising different face images under various lighting conditions. The resulting algorithm could recognize and measure individual pores with high precision, providing personalized skincare recommendations to users, and thereby enhancing the app's user experience.

Change management is the foundation of all of the problems I've worked through to solve for organizations. How to identify organizational gaps--between how products/processes/projects are currently managed versus organizational KPIs that require changes. I am able to work with people at all levels to help mitigate the change process through learning and knowledge management.